A Journey Through Threads & Dreams

Pooja

Fashion Enthusiast | Owner

Welcome to Emerald Atelier, where each creation is a chapter in a story woven with mindful craftsmanship and sustainability. My designs are not just garments; they are the manifestation of a journey marked by passion and purpose, reflecting a dedication to artistry, collaboration and ethical values from the very beginning. Explore our collection and discover the narrative that binds every piece.

My journey into fashion didn’t start with a degree or a job title. It began in a small room filled with the sound of my mother’s sewing machine and the sight of her hands transforming old fabric into something new. My mother wasn’t just making dresses; she was crafting lessons in upcycling, sustainability, and creativity that would weave their way into the core of who I am.

Years later, I found myself immersed in the world of fashion design at Pearl Academy of Fashion in New Delhi. I sharpened my skills, worked with leading fashion labels and export houses, and grew as a designer and merchandiser. Yet, despite the glamour of the industry, I never lost sight of the humble beginnings that sparked my love for sustainable fabrics and designs.

Life took a turn when I became a full-time mom of two. But even then, the urge to create never left me. In between motherhood and teaching, I continued to fabric paint and craft made-to-order pieces. Every stitch was a reminder of the passion that quietly simmered within me.

When I moved to the UK, I knew it was time to reignite that passion. The leap wasn’t easy, but it was necessary. Before launching Emerald Atelier, I successfully ran my beloved shop on a leading marketplace, where my work and collections were highly appreciated, earning countless positive reviews and feedback from repeat customers. Every piece was a testament to my dedication, selection of designs sourced with meticulous attention to detail from select partners and artisans and infused with personalized service.

Now, with a heart full of dreams and hands ready to create, Emerald Atelier is the culmination of my journey—blending the skills I’ve honed, the values I’ve cherished, and the passion that first ignited in my earlier days. Every garment from Emerald Atelier carries a piece of my story—a journey from a little girl watching her mother sew, to a designer committed to sustainability, and now an entrepreneur living her passion.

I blend creativity with culture to craft sustainable designs. Collaborating with skilled artisans and trusted production partners, each piece reflects a commitment to quality, detail, and a deep respect for our planet and customers."

Verified Marketplace Reviews

"This is perhaps the cutest fit of all the adorable dresses from this wonderful shop that I’ve enjoyed wearing. I appreciate Pooja’s kindness in double checking measurements before shipping to confirm a perfect fit. Thank you!"
Kristin - USA
"Amazing, as always. The best service, great sizing. And very helpful with any questions. This is my favourite shop. Proud to be a loyal customer Love the designs and colours, there is always something new for any occasion."
r uDDIN - UK
"Very beautiful dress. Everything is perfect. Thank you very much."
mrs la combe - france
"Great communication with the seller to determine the correct size. Dress was shipped and received in a timely manner. Very much appreciate the thoughtful wrapping and packaging of the item. Love the fabric, weight, feel, and fit of the dress. It is perfect for summer wear. Will most definitely will be purchasing more clothing from Emerald Atelier"
lisa - USA

Our Valued Partners & Associations

My designs are not just garments; they are the manifestation of a journey marked by passion and purpose, reflecting a dedication to artistry, collaboration and ethical values from the very beginning.

Emerald Atelier Ltd.

Dudani Retail (P) Limited.

Nandani Creations Ltd.

SCPK.

Gulab Chand Trends.

Softtrix Tech Solutions (P) Ltd.

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